The publisher-first entry point to premium Connected TV in Europe.

Source: BARB W6-9 2026
IAB Gold Standard Certificate
Direct IO, PMP, and PG
On the ground in EU5
Pre-roll and mid-roll placements within premium AVOD and FAST content. Non-skippable, high-attention, brand-safe.
ExploreOwn the living room with high-impact visibility in premium, non-intrusive CTV placements to reinforce brand presence beyond the video break.
Explore
Give your customers the gift of TV entertainment with Movies by Rakuten TV packaged in a simple to use voucher format
ExploreOwn the moment and go beyond reach to create relevance and connection with your audiences on the biggest screen in the home.
Explore
Independent measurement and targeting tools. Plan, activate, and validate every campaign across EU5.
Explore
Reach viewers before they choose their content. Premium homescreen and pause ad placements across leading OEM environments.
Place your brand alongside specific content categories and audience verticals. Selected for content quality, audience profile, and brand fit




Source: Multi-Touch Advertising in CTV, Omnicom x Rakuten TV Enterprise 2026
Every campaign backed by a curated suite of independent measurement and targeting tools
The activation highlights the value of combining multiple CTV touchpoints to reach audiences who are increasingly difficult to engage through linear TV alone. The ability to connect these moments within a single campaign delivered both reach and impact.
Chloe Rouanne, WPP Media