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The Enterprise Edition
Rakuten TV Enterprise Blog – Inside the business of streaming, content and connected TV.
Single-IP FAST Channels
February 16, 2026
5722
How single-IP FAST channels use editorialisation and localisation to optimise content strategy in Europe’s ad-supported TV market across EU markets.
From CTV to Total TV
January 29, 2026
5497
A closer look at why siloed measurement no longer reflects how audiences consume TV, and what Total TV planning requires in Europe today.
Rakuten TV’s 2025 Momentum Across Europe
December 29, 2025
5004
Explore how Rakuten TV grew across Europe in 2025, expanding FAST and AVOD, scaling distribution, and strengthening partnerships across the streaming ecosystem.
Responsible CTV & IAB Gold Standard
December 19, 2025
5116
Learn how Rakuten TV Enterprise leads responsible CTV advertising as the first publisher certified under the expanded IAB UK Gold Standard.
The Audience Shift: FAST/AVOD & Reach (Part 3)
December 12, 2025
4883
Discover how FAST/AVOD delivers incremental reach beyond SVOD paywalls, expanding total video coverage for advertisers.
The Audience Shift: FAST/AVOD & Reach (Part 2)
December 5, 2025
4860
Discover how FAST/AVOD delivers incremental reach beyond shrinking linear audiences to help advertisers expand total video coverage.
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