A customisable big-screen experience that brings your content to life.

Multi-Screen Apps gives content owners a premium, fully branded CTV interface powered by Rakuten’s specialised CTV expertise and designed to connect smoothly with your existing architecture.

Engineered for
CTV environments

Refined by real-scale
Rakuten TV usage

Optimised for TVOD, AVOD,
FAST & SVOD

Accelerated
time-to-market

Brand-First App Customisation

A Premium CTV Interface Shaped To Your Identity.

Full CSS-level visual customisation across layout, colours and navigation
Multiple content-display formats: images, enriched video, curated rows
Adaptable to small or large content libraries and programming strategies
Supports VOD, FAST and Live content within the same experience

Designed to Fit Your Architecture

Seamless connection to your existing systems.

Rapid Integration

Connect effortlessly with your existing setup without structural changes or operational disruption

Consent Management

Built-in support for various CMP providers

Automatic Sync

Seamless CMS updates

No Vendor Lock-In

Backend agnostic

Accessible Analytics

Visibility into performance

App Store Management

Streamlined setup and optimisation

Built on Real CTV Experience

Powered by over 15 years of Rakuten TV innovation

We understand every corner of the content business, from FAST and AVOD to big-screen UX and audience behaviour, bringing these insights directly into Multi-Screen Apps.

Devices equipped with Rakuten TV

0 M+

Remote controls with dedicated button

0 M

Years CTV product experience powering our technology